President of Business Solutions
Guitar Center announces the hiring of Mohit Parasher to the position of President of Guitar Center’s Business Solutions. In this new role, Parasher will be responsible to help drive both top- and bottom-line growth and expand the scope of Guitar Center’s Business Solutions, the company’s business-to-business (B2B) arm that includes leading design and system integration firm AVDG and Guitar Center Professional (GC Pro). Parasher will report directly to Ron Japinga, Guitar Center CEO, and will also serve as a member of Guitar Center’s Executive Management Committee. With 28 years of experience in consumer and B2B products and services across the […]
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